WPA Pinfold

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Project

Graduate Recruitment Campaign

Client

RWE npower

Attracting new talent

RWE npower needed a campaign to place them at the forefront for graduate recruitment in order to increment higher levels of graduate engagement.

Our campaign involved using creative and quirky photography to better portray the wealth of opportunities at RWE npower, whilst working within the RWE npower new brand guidelines.

 

The campaign incurred a record-breaking reach, and resulted in the highest recorded levels of graduate interest.